How To Get Your Clients To LOVE Your Copy With The CUB Test ('Copy Logic')
What makes copy good? What does ‘good copy’ even mean? If these are the questions keeping your freelance copywriter brain up at night, the Tried It Podcast has a book for you: Copy Logic.
How To Make Copywriting Revisions Quicker And Easy ('Copy Logic' )
Listen along as Sarah, Nicole and Rob unpack Copy Logic, a groundbreaking book by two copywriters from Agora that aims to revolutionise the process of revising copy.
WE'RE BACK!! Read Copywriting Books With The Tried It Team On Season 2 Of The Pod
Season two of the podcast is about to launch, bringing you more analysis of books about copywriting, along with Sarah and Nicole’s lessons from implementing copywriting techniques .
Season 1 Wrap-Up Party: What's Next for the Tried It Podcast?
Catch our end-of-season wrap up party episode below and you if can’t wait to hear more from Sarah and Nicole, hop on over to the Tried It Podcast Membership for weekly emails and so much more.
Is Brevity Always Better In Copywriting? ('Smart Brevity' Follow-up)
Sarah and Nicole discuss what they learnt when they implemented the Smart Brevity writing formula. Find out what it’s like to write in Smart Brevity and where Smart Brevity works… and doesn’t.
How To Master The Art of Brevity (‘Smart Brevity’ Discussion)
Sarah and Nicole continue their Tried It adventure by analysing Smart Brevity, a book with a formula promising to streamline your communication for maximum efficiency and effectiveness.
Does Your Company Need A Brand Story? (‘StoryBrand’ Follow-up)
Sarah and Nicole gave some pretty honest feedback about Donald Miller’s Building a StoryBrand in their previous episode, but that won’t stop them from implementing what they learnt from it.
What Makes A Good Brand Story? (‘StoryBrand’ Discussion)
Having established some of the foundational techniques of good writing with the help of Ann Handley’s Everybody Writes, Sarah and Nicole look at what it takes to develop a coherent brand story for a business.
Copywriters, Do You Write Daily? (‘Everybody Writes’ Follow-Up)
Reading great books about copywriting isn’t enough, because if you’re just reading, you’re not necessarily learning. And if you’re not learning, you won’t write amazing copy.
Edit Your Copy Like a Pro (‘Everybody Writes’ Discussion)
Everybody Writes. That’s the statement that Ann Handley uses as the title of her guide to good writing. We all write, all the time, whether it’s work emails and WhatsApp chats, or your PhD about Virginia Woolf.