Copy Kit hall of fame
As heard on the pod
Meet some of the copywriters who've guested on Copy Kit.
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Listen to Copy Kit
If there were a kit with all the essentials a copywriter needs, this would be it. Join us as we read great books, implement the strategies, and share the wins, fails, and lessons learned.
Latest episode
Season Two Wrap-Up Party: This Season's *Crunchiest* Episode
Welcome to the last episode in season two of the Tried It podcast, also known as the crunchiest episode of the season! Today, Sarah and Nicole step back and reflect on everything that’s happened since they started recording the season, approximately 10,000 years ago.
Sarah and Nicole are sadists
GUEST LOVE
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"I’ve never been on a podcast where I had to work so hard and be accountable for my own business. Not only did they make me read a book I’ve been wanting to explore, but they made me implement the tactics! I actually had to DO stuff! The nerve! And then I had to talk about how my processes improved because of it and how grateful I am that this didn’t just become another book on my shelf. They made me bleed and sweat and I didn’t like it… but I sure did appreciate it. "
Justin Blackman
Brand Voice Finder
"If I have to pretend to read one more copywriting book ...."
At some point, we realised: Pretending to read books about copywriting wasn’t going to make us better copywriters. But neither would reading those books.
We needed to pull the ideas apart. Obsess over them a little. And then test them in the wild.
This podcast is where we do that out loud. We take the ideas everyone talks about and find out which ones actually work. Think of us as your copy kit.
PS. We’re Sarah and Nicole, two copywriters running our own businesses (and trying to stay sane in the process).
Join us as we unpack what it means to be a copywriter today - one book at a time.